BroadSpire Launches PingWorx for Web Hosting and Integrated Services
December 19, 2006 – (HOSTSEARCH.COM) – IT services provider BroadSpire (http://www.broadspire.com) has launched PingWorx (http://www.pingworx.com), a “next-generation integrated web agency” whose services include web hosting alongside web development, management, hosting, and marketing services.
PingWorx’s solutions are built on BroadSpire's vast technology infrastructure including offshore operations in India. "Over the last ten years we've been listening to and learning from the experience of customers that worked with multiple firms to manage their web presence," explained Suresh Srinivasan, BroadSpire’s CEO. "We kept hearing how difficult it was to achieve results. The branding agency couldn't work with the design firm. The development firm couldn't build a load-balanceable website. When the website came under heavy load it crashed. All the while costs skyrocketed. With PingWorx we set out to create the agency mash up of the best Web talent in the world, atop a global managed hosting operation, offered at a clear, fixed price... one company that is held accountable."
PingWorx was formed after a significant research and development period and provides a central source for branding, design, offshore web and application development, scalable hosting, SEO, direct response marketing, and support.
"Navigating Web 2.0 is becoming increasingly complex," continued Srinivasan. "Companies want more than Web design. They are looking to build online communities. They want to become leaders in long tail ecommerce, tap viral marketing, promulgate user generated content, and improve search engine positioning all at the same time -- and on a tight budget. The promise of the Web is clear, yet there has been no reliable company serving this segment. I'm excited to help usher in a new era in Web development that echoes the Web 2.0 ethos."
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