February 24, 2007 – (HOSTSEARCH.COM) – Web analytics company ClickTracks (http://www.clicktracks.com) will host an online web analytics seminar, the company announced recently. The ‘Unleash the Power of Web Analytics’ seminar will be presented by “author and practitioner” Mr. Avinash Kaushik. The seminar is available free of charge and will run on February 26, 27, 2007.
The seminar offers “tips and skills to make the best use of web analytics” in a business environment, alongside a “thorough and useable basis from which they can make a real difference to the analysis of their online strategy”. Areas covered include “How web analytics can add value to your business’ bottom line”, “Best practices and approaches for your reporting and analysis,” “How to leverage segmentation” and “Optimizing for search”.
"To be able to cut away some of the complexities of web analytics and focus on what’s important giving any business the competitive edge over its adversaries,” suggested ClickTracks’ CEO and Founder, John Marshall. “By enlisting the professional expertise of Avinash, we hope to give all who attend our seminars some top rate tips to enable them to move their business in the right strategic direction".
ClickTracks’ free seminar program aims to educate websites owners on the subject of web analytics for the benefit of their sites. The company’s first seminar on Pay-Per-Click (PPC) paid search marketing was a huge success and their current offering promises to be equally successful.
