August 21, 2006 – (HOSTSEARCH.COM) – Canadian web hosting provider EIRCA has introduced a “new hosting brand”, the company announced today. According to the company, the new subsidiary - This Is Hosting (http://www.thisishosting.com) – will complement the company's reseller hosting and managed server solutions by offering multi-domain and application web hosting.
"We have been leading up to this day for approximately seven months," commented Simon O'Rourke, CEO of the company, when discussing how long the company had kept the new brand under wraps. "EIRCA currently provides premium reseller web hosting and managed dedicated servers, but has been inundated with requests for end-user solutions for roughly three years". In a move that was discussed with their resellers, EIRCA decided that the company would be best suited offering a multi-level service based on the shared or virtual hosting environment, with those services being the most complimentary to their current offering.
"The ASP market is one we have looked at for a long time and have long believed we could excel in based on our employees capabilities", O'Rourke added. The company suggested that This Is Hosting would host clients on application-centric servers that are, according to the company, built and maintained specifically for applications such as CMS, CRM, bulletin board and eCommerce solutions.
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