Hostway Adds Directory Listings and Email Marketing to Its Web Hosting Plans at No Extra Charge
November 23, 2009 – (HOSTSEARCH.COM) – Hostway Corporation, the global Web services leader, announced today that it has bundled Instant Business Broadcast, a service that submits a business profile to 10 of the most popular online directories plus Newsletter Broadcast, a robust email marketing platform into its Web hosting plans.
“We want to make it easy for the small businesses we serve to attract new customers and keep them coming back. That’s why we’ve made Instant Business Broadcast and Newsletter Broadcast easy to use and free with our Web hosting plans,” said John Lee, senior vice president of small business hosting. “Instant Business Broadcast attracts new customers by getting small businesses in front of more people when they’re searching online. Newsletter Broadcast lets a small business stay connected with its customers through newsletters and email marketing campaigns.”
With Instant Business Broadcast, a customer enters his or her business information into one form. Hostway formats the profile and submits it to 10 of the most popular online directories, including Google Maps, Yahoo! Local, Bing and Yellowpages.com. The profile can include a link to the business Web site or serve as a stand-alone Web presence with all of the information people need to buy from the business.
Newsletter Broadcast is a simple interface for creating and managing email marketing campaigns. Users can plug their information into a template or upload their own HTML code and send it to a list of subscribers and track its success using the application.
These two features were rolled out this year as part of Hostway’s ongoing mission of helping small businesses succeed. While most Web hosting companies charge for their directory listing service, Hostway is offering it free with any Web hosting package.
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