September 3, 2008 – (HOSTSEARCH.COM) – Web host 1&1 Internet Inc. (http://www.1and1.com) is offering free RatePoint (http://www.ratepoint.com/), it was announced yesterday. The company, which bills itself as “the world's largest web host by known servers”, is offering RatePoint with its Business Web Hosting packages from September 10, 2008 to October 30, 2008. 1&1 customers will be able to pay for the service once the promotional offer concludes.
RatePoint is a reputation management system that allows site owners to “collect feedback from their visitors and display a star-rating for satisfaction, communicating their credibility and trustworthiness”. The system’s “lead feature” is an online feedback form that allows online customers to “provide ratings that are dynamically configured into a SiteSeal 1 to 5 star-rating”. RatePoint has become a well recognized means of establishing customer satisfaction, and, as the company put it, signifies that a website has “a tangible commitment to online customer service”.
"While most US businesses have taken steps towards a presence online, very few enjoy the means to turn their online sales into a positive online image,” suggested 1&1 Internet’s CEO, Mr. Oliver Mauss. “RatePoint comprises an excellent means for any sized business to manage their reputation online."
Alongside providing a means of establishing customer satisfaction, RatePoint also provides Dispute Resolution Services for dealing with online customer disputes. This facility is also available “for the lifetime of each new 1&1 business level hosting package”. In addition, RatePoint offers marketing tools such as “email marketing and survey tools facilitating email newsletters, promotions and delivering an analysis of campaigns including open and click-through rates”.
"As the web becomes an increasingly competitive landscape for US businesses, reputation management and online CRM will become vital for protecting revenues and market share,” added Mr. Mauss. “Our current offers are intended to help businesses to begin leveraging their online customer satisfaction."
1&1 Internet Inc. was established in 1988 and runs more than 55,000 servers in its five own data centers. The company has over 7 million customer contracts.
