July 2, 2006 – (HOSTSEARCH.COM) – Web host LiquidNet Ltd. (http://www.liquidnetlimited.com) has partnered with Florida-based mobile solutions company Netcom Consulting, Inc. (http://www.netcomconsultinginc.com), it was announced yesterday. The companies have forged a partnership to establish a mobile SMS marketing venture that will offer webmasters “the opportunity to enter the mobile text message marketing field via the recently launched MobileSMSMarketing.com service”.
Two programs are available through the service, an affiliate program and an advanced white label reseller program that allows webmasters to create branded sites and an unlimited number of SMS marketing campaigns “using Netcom Consulting, Inc.'s commercial grade text messaging platform”. The White Label Reseller Program offers text messaging services such as WAP, MMS and XHTML and offers resellers a “feature-rich and fully customizable web-based management panel displaying their own logo’ which allows them to administer their customers and track their marketing campaigns.
"Recent studies have shown that spending on advertising over wireless networks will increase with approximately 600% to 1.5 billion over the next 3 years," explained Netcom Consulting, Inc.’s CEO, Tero Sahrakorpi. "We are very happy to be joining forces with LiquidNet and the 300,000 webmasters currently using their services. Our goal is to grow and further bolster our position as the leading mobile SMS reseller service provider in the US."
"SMS marketing has taken Europe by storm but is still in its infancy in North America - there are less than ten companies offering such services in the USA and Canada," added LiquidNet Ltd.’s CFO, Nick Blaskov. "We know hosting and Netcom Consulting knows SMS mobile marketing. This is a perfect match."
There are 2 billion global users of SMS text messaging users. Industry studies suggest “over 80% of the cell phone users are willing to receive opt-in text messages”. The Mobile Marketing Association claims that over 89% of the major brands are planning to market their services via mobile phones by 2008. As a result, wireless marketing is expected to be one of the fastest growing market segments for the next 2-3 years.
