October 14, 2008 – (HOSTSEARCH.COM) – Wix (http://www.wix.com) has enhanced its web publishing platform and received additional funding, it was announced recently. The company has launched a premium version of its online website design and development tool that “allows anyone to develop Flash-based web sites and content without being a programmer or designer”.
The new premium version of the solution is “free from advertising and promotional links” and is available for a monthly fee. It includes hosting and allows users to utilize their own domains. "For the average small business, making a professional website is as a complex and costly as it was in 1998,” explained Wix’ co-CEO, Allon Bloch. "I can't think of any other fundamental Internet technology that has changed so little in the last decade."
According to the developers, Wix allows small businesses and consumers to “create full-blown websites in a matter of hours” through a simple “Drag & Drop” editor that shows real time online designs as they are developed.
"Designers can now design in Flash even if they are not experts in this area," explained Wix co-CEO, Avishai Abrahami. "In addition, web designers have responded very favorably to the flexibility of designing on Wix. As such, we have developed a number of new design features that appeal to this audience -- giving them more avenues for creativity in their designs. Wix also gives them a way to concentrate on design and expression instead of coding and complex HTML tagging."
Wix has also announced that it has received US$3.5 million in funding from Mangrove Venture Capital and Bessemer Venture Partners. This puts Wix's funding at US$8.5 million to date and the money will be used for “marketing and product development”.
