InMotion Hosting has launched a new tiered Agency Partner Program designed to help digital agencies generate recurring revenue from client hosting while gaining access to discounts, lead referrals, free migrations, and dedicated agency support.
InMotion Hosting, a founder-led infrastructure provider offering owned infrastructure and 24/7 human support, has introduced its Agency Partner Program, a partnership model designed for digital agencies that manage website hosting and infrastructure for clients at scale.
The program allows agencies to earn recurring commissions by consolidating client hosting accounts on InMotion Hosting. As an agency's client portfolio grows, partners can move through higher program tiers and gain access to additional benefits.
Commissions are based on the first-year value of each transaction, allowing agencies to earn across different hosting plans. Partners can also receive discounts on new and renewing client hosting plans, with discounts reaching up to 25% at the highest tier. Free website migrations are included across all partner levels.
Lead Generation and Agency Growth
A key feature of the program is its focus on helping agencies attract new business. Qualified partners can be listed in InMotion Hosting's public Agency Partner Directory, allowing businesses searching for web professionals to discover participating agencies.
InMotion Hosting's sales team can also refer relevant leads directly to partner agencies when customer requirements match their services. Partners receive product training designed to help them confidently recommend and support InMotion Hosting solutions.
Centralized Client Management
The program also provides agencies with a centralized management experience through WebPro, InMotion Hosting's agency dashboard.
Using WebPro, partners can manage client billing, upgrade accounts, configure email services, and install applications from a single interface. This centralized approach is designed to reduce the need to switch between multiple client accounts and management tools.
“We are not building an affiliate network,” said Trey Faison, Director of Products. “We are building an agency channel. Our goal is to become the infrastructure platform agencies depend on for their clients.”
Four Partnership Tiers
The Agency Partner Program includes four levels, ranging from Member to Signature, with progression based on annual recurring revenue.
Higher tiers provide additional benefits, including dedicated Partner Success Managers, Advanced Product Support with priority access to senior engineers, InMotion Solutions consulting hours for customized client environments, enhanced directory placement, and co-marketing opportunities with InMotion Hosting.
Partners reaching the Recognized tier or higher can also receive a free agency hosting account valued at up to $30 per month. This gives agencies an opportunity to evaluate the platform and its management tools before moving client workloads to the service.
Designed for Agencies of All Sizes
The program is open to digital agencies of different sizes and business models. Eligible participants include website development studios, SEO and marketing agencies, CMS and e-commerce specialists, as well as full-service design and development firms.
The tiered structure is designed to scale with an agency's client portfolio, whether it manages a smaller group of websites or a larger collection of 100 or more client sites.
Through the Agency Partner Program, InMotion Hosting aims to provide agencies with a combination of recurring revenue opportunities, hosting discounts, lead generation, migration assistance, and technical support while giving agencies a centralized platform for managing client hosting services.
Agencies can learn more and apply through Ihttps://www.inmotionhosting.com/agency-partner-program?mktgp=t&utm_campaign=sej-sponsored-news&utm_source=sej&utm_medium=referral&p_type=awareness&p_prod=app.
