May 10, 2010 – (HOSTSEARCH.COM) – In a continued effort to help busy professionals better market their businesses online,
Network Solutions will participate in PRWeb’s “Thrive 2010: The Ins & Outs of Online Marketing” on May 12, 2010, from 9:30am to 5:00pm EST - an online seminar series designed to bring experts and information directly to those who need it. It offers a comprehensive look at the essential components of online marketing, and can be viewed from any computer with an Internet connection.
A variety of industry experts will cover timely topics that affect today’s businesses. Network Solutions’ Online Marketing Coach, Randy Windsor, will discuss ways to make a website more appealing to search engines, such as SEO-friendly design and keyword selection. Website Magazine’s Editor in Chief, Pete Prestipino, will also share his own ideas for creating a website that attracts and converts customers.
Janet Thaeler, PR industry expert and author of “I Need a Killer Press Release - Now What?” will follow with an in-depth look at crafting an online press release. She’ll explain how an online press release can be a powerful marketing tool that attracts search engines, increases website traffic and creates buzz about a business.
Peter Shankman, a leader in social media and marketing strategy, will explore the use of social media sites like Facebook and Twitter as it pertains to today’s business professionals. Attendees will gain an understanding of the ways these sites can help them connect with customers, boost their online credibility and provide enhanced search engine visibility. He’ll address the concerns many business owners have by sharing ways to avoid common mistakes that can harm a business’s reputation.
During the final session, iContact’s Communications Director, Chuck Hester will focus on building and maintaining strong customer relationships through effective email marketing. Byron White, CEO of ideaLaunch, will also contribute his expert advice on content marketing. The session will include real life success stories from companies that have used email marketing programs, subscriber lists and carefully crafted content to grow revenue and expand their business.
