July 29, 2008 – (HOSTSEARCH.COM) – Web host 1&1 (http://www.1and1.com) and RatePoint (http://www.ratepoint.com) have formed a partnership, it was reported yesterday. 1&1, which bills itself as “the world's largest web host by known servers”, will integrate RatePoint’s customer feedback and online reputation platform as a “value-added offering within all of 1&1’s hosting packages”. The partnership extends RatePoint’s platform to businesses in Germany, the United Kingdom, France and Spain.
1&1 offers a range of web solutions including domain name registration, email services, dedicated servers, and ecommerce solutions. “As the world’s largest hosting provider, we are in a unique position to understand the needs of businesses with an online presence”, explained1&1 Internet Inc.’s CEO Oliver Mauss. “Businesses today need to take advantage of online tools that help them build a more personal, engaging experience with site visitors. We’ve partnered with RatePoint as part of our commitment to providing our customer base with progressive tools to maintain an innovative web presence. Not only will RatePoint’s platform help our customers stand out on the Web and promote their business quality, it will have a tremendous impact in converting site visitors into loyal customers and improving customer satisfaction.”
RatePoint enables businesses to manage their reputation by providing “a proactive mechanism to collect, manage and promote authentic consumer reviews and feedback directly from their websites”. The service can manage dispute resolution, ensuring issues are dealt with before they become negative feedback. Further advantages of the RatePoint platform are email marketing and survey tools that “allow businesses to remain connected with their customers” through “targeted email campaigns and detailed surveys that ultimately create a more satisfying customer experience and help drive repeat business”.
“1&1 has established its place as a global leader in the Internet marketplace by continually providing progressive services to meet future trends in the marketplace,” said Neal Creighton, co-founder and CEO, RatePoint. “RatePoint is proud to offer our online reputation management services to help transform business websites into formidable marketing and customer satisfaction tools for 1&1’s international customer base.”
A subsidiary of United Internet, 1&1 Internet Inc. was founded in 1988, and hosts “more than 10 million domain names” through “more than 55,000 servers” in five data centers. The company, with U.S. headquarters in Chesterbrook, Pennsylvania, also manages 7 million customer contracts. Founded in 2006, RatePoint, Inc. was established by the founders of GeoTrust.
